Introduction

This Privacy Policy applies to the website www.petsmaven.com (hereinafter referred to as "the Site"), operated by PetsMaven. This policy formally stipulates the types of user information we collect, the methods and purposes of information use, the scope of information sharing and protection measures, user rights and options, as well as cookie and data opt-out rules. This policy covers all browsing, access, and use behaviors of users on the Site. By visiting and using www.petsmaven.com, you fully agree to the collection, use, storage, and protection rules of your information specified in this Privacy Policy. If you do not agree with any part of this policy, please stop using our website immediately.

1. Information We Collect

We collect two main categories of information from users, namely active voluntarily submitted information and passive automatically collected information.

1.1 Voluntarily Submitted Information: When users send consultation emails, feedback messages, or service inquiries to our official email service@petsmaven.com, we will collect the contact information you actively provide, including your email address and the text content of your message. We do not actively require users to register accounts, fill in personal identity information, or submit sensitive personal data such as real names, mobile phone numbers, residential addresses, or ID information on the Site.

1.2 Automatically Collected Information: During your browsing of the Site, our server and system tools will automatically record non-identifiable user browsing data, including your device type, browser version, access time, page browsing records, click behavior, website access duration, IP address, and regional access information. Such information is mainly used for website operation statistics, user behavior analysis, and website function optimization.

2. Purpose of Information Use

All user information we collect will only be used within the following legitimate purposes, and we will not use user information for any illegal or unauthorized purposes:

• 2.1 To reply to user consultations, feedback, and service requests sent via the official email service@petsmaven.com, and complete user problem processing and service docking;
• 2.2 To analyze website operation data and user browsing preferences, optimize website page layout, content classification, article quality, and user interaction experience;
• 2.3 To maintain the normal operation, security monitoring, and fault maintenance of the Site, prevent malicious access, illegal attacks, and abnormal browsing behaviors;
• 2.4 To count website traffic data, summarize content popular preferences, and guide the update and iteration of our pet adoption information, pet medical resource content, and pet care articles;
• 2.5 To implement legal supervision obligations and respond to official legal requests in accordance with national laws and regulations.

3. Information Sharing and Disclosure

PetsMaven will not sell, rent, lease, or trade your personal information to any third-party commercial institutions, individuals, or advertising platforms for profit without your explicit written consent. We only disclose user information in the following legally permitted situations:

• 3.1 When required by national laws, regulations, judicial decisions, or administrative law enforcement orders, we will disclose user information in accordance with legal procedures;
• 3.2 When it is necessary to protect the legitimate rights and interests of PetsMaven, website users, and the public security interest, we may disclose user information to prevent illegal behaviors, fraud behaviors, and security risks;
• 3.3 We may share anonymous, desensitized, and non-identifiable overall website traffic data and user behavior statistical data with third-party service providers for website operation analysis and optimization services. Such data does not contain any personal identifiable information of individual users.

4. Data Storage and Protection

We adopt industry-standard data encryption technology, server security protection measures, and background access permission management mechanisms to protect user information from unauthorized access, disclosure, tampering, loss, and theft. User browsing data and feedback information are stored on secure dedicated servers, and only authorized management personnel have limited access permissions. We will retain user data only for the time necessary to achieve the above-mentioned service purposes. After the data is no longer needed for operation and service, we will completely delete or anonymously process the data in accordance with standard procedures.

5. Cookie Policy (Integrated)

This clause serves as the official Cookie Policy of www.petsmaven.com, which is fully integrated into this Privacy Policy.

5.1 Definition of Cookies: Cookies are small text files stored on your local browser device by our website when you visit www.petsmaven.com. Cookies can record your browsing preferences, page access records, and website access status, helping our website identify your browser device, optimize page loading speed, and improve user browsing experience.

5.2 Type of Cookies We Use: We use essential functional cookies and anonymous statistical cookies. Essential cookies are necessary to maintain the basic browsing function of the website and ensure the normal display and access of website pages; statistical cookies are used to count website traffic, analyze user browsing habits, and optimize website content, which will not collect any personal sensitive information.

5.3 Cookie Storage Cycle: The cookies used by our website are divided into session cookies and persistent cookies. Session cookies will be automatically deleted after you close the browser; persistent cookies will be stored locally for a limited time and will only be used for website internal data statistics and preference recording.

5.4 User Authorization: By continuing to browse and use the Site, you agree to our use of cookies in accordance with this policy.

6. Opt-Out Policy

Users have the independent right to opt out of cookie collection and non-essential data collection services of our website. The specific opt-out methods are as follows:

• 6.1 Browser Settings Opt-Out: You can turn off the cookie acceptance function in the setting interface of your used browser (including Chrome, Firefox, Safari, Edge and other mainstream browsers) to refuse our website to store and read local cookies. You can also manually clear historical cookie records of www.petsmaven.com through browser settings at any time.
• 6.2 Data Collection Opt-Out: If you do not agree with our website's anonymous browsing data statistics and analysis, you can permanently refuse data tracking by modifying your browser's private browsing mode and anti-tracking function.
• 6.3 Service Opt-Out Application: If you need to completely close all non-essential data collection services of our website, you can send an opt-out application email to our official contact mailbox service@petsmaven.com. Please state your browser device information and opt-out demands in the email, and we will complete the corresponding data restriction processing for you within 7 working days.
• 6.4 Opt-Out Restriction: Closing cookies and opting out of data tracking will only affect non-essential statistical and personalized optimization functions of the website, and will not prevent you from normally browsing all pet content, adoption information, hospital resources and article resources on www.petsmaven.com.

7. User Rights

You have the right to inquire, view, correct, and delete your personal information retained by our website. If you need to exercise the above rights, please send a formal application via email to service@petsmaven.com. We will verify your identity and complete the processing within a reasonable time limit in accordance with legal requirements.

8. Policy Update

We reserve the right to update and revise this Privacy Policy irregularly according to website operation adjustments and legal requirement changes. The updated policy will be published on the footer page of www.petsmaven.com, and the revised content will take effect immediately after publication. Your continued use of the website after the policy update means that you accept the latest revised terms.

9. Contact Information

If you have any questions, disputes, or suggestions about this Privacy Policy and Cookie rules, please contact us via the unified official email: service@petsmaven.com.